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La Roche-Posay

The brief was to create a digitally driven campaign arount La Roche-Posay. Through studying the wider macro environment and creating valuble insights a strategy was formed, where people who suffered from skin disorders such as exema and achnie were encouraged to step out of their comfort zones and start living their lives to the fullest while using the La Roche-Posay skincare products. 

This was a video created for the Step out campaign and was based on the ides of "being able to step out of your comfort zones through the  use of the La Roche Posay products
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